Growth Hacking vs. Marketing

“A growth hacker really is just a marketer, but one with a different set of challenges to tackle and tools to work with. There are a few key differences between startups and big companies (for simplicity’s sake, I’ll call them “corporations”) that best explain the difference:”

Growth Hacking vs. Marketing via The Next Web

Growth hacking is new to me, so as I learn more about this tactic I will post more here on Treppin.

Advertisements

Nine Pieces of Data E-Commerce Entrepreneurs Should Collect – The Next Web

“You can’t improve your customers’ online shopping experience (or retain existing customers) without understanding what it is they want in the first place…”

http://thenextweb.com/entrepreneur/2013/07/14/9-pieces-of-data-e-commerce-entrepreneurs-should-collect/?fromcat=entrepreneur

Why Facebook Shares Closed Over $40 For The First Time – Forbes

Facebook opens at over $40 today ($40.55 to be exact), $2.55 above it’s IPO price (May 2012).  Here’s one take on why Facebook was finally able to pull itself out of the slump. (Hint: Ad revenues.)

http://www.forbes.com/sites/roberthof/2013/08/23/why-facebook-shares-topped-40-for-the-first-time/?utm_campaign=techtwittersf&utm_source=twitter&utm_medium=social

Elon Musk: The Role of Analogy and Reasoning From First Principles in Disruptive Entrepreneurship – Taking Pitches

Ketan Jhaveri’s blog (takingpitches.com) breaks down of an interview with Elon Musk.

Elon Musk: The Role of Analogy and Reasoning From First Principles in Disruptive Entrepreneurship – Taking Pitches